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  • Writer's pictureCait

The Millennial's Guide To Social Media: Amplify your Personal Brand

I’m going to let you in on a secret. I can probably count on one hand the number of times a blind job application has led to an interview.

Instead, a majority of my professional opportunities have found ME because of the content I share on social media.

Social media can be an effective way to market your personal brand—but you have to work it (insert sassy snap here). And if you aren’t working it in this current job market, chances are you could find yourself without any leads.

You have something valuable to say, so use social media to promote it! It doesn’t have to be perfect (have you SEEN the lighting in this video!?), but if you spend more time providing value for others and less time shooting off resumes to random jobs, you might be surprised what turns up.

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